Viktor Ólason

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Viktor Ólason is an Icelandic entrepreneur and founder of Iceland Now. Born and raised in Iceland, he writes about Iceland travel, culture, and news from a true local's perspective - helping readers experience Iceland more deeply and authentically.

Exclusive articles:

Hiking Ásbyrgi: Discovering Nature Away From Crowds

Iceland has no shortage of wilderness, but genuine solitude is getting harder to find — especially in summer, when tourist numbers peak and even...

Västerås Lawyer Charged with Violating Women’s Privacy

Lawyer Charged with Violent Crimes in Falu District Court A lawyer in his 50s from Västerås is facing serious charges in the Falu district court....

Swedish Criticism Sparks Controversial Debate

Norway recently turned Rådhusplassen into a full-blown party — songs, laughter, toasts, the lot — marking the country's return to the World Cup stage...

DF’s Misquotes: Lidegaard’s Smile Hides a Serious Concern

Lidegaard: Distinguishing Between Chronicle and Debate In their apology, the Danish People's Party (DF) claims they misquoted individuals regarding statements "they have not literally said."...

Gluesniffing: Risks, Consequences, and Survival

A Rookie's Guide to Driving Around Iceland The car changed everything in Iceland. No trains, patchy bus routes, almost no cycling infrastructure — if you...

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How Iceland Geothermal Energy Powers Daily Life

Almost every hot shower taken in Reykjavík is heated...

Renting a Car in Iceland: What You Need to Know

More people rent a car in Iceland than you...

Iceland Camping: Rules, Gear, and What to Expect

Why camping in Iceland is nothing like camping elsewhere Iceland...

Best Iceland Photography Spots Worth the Effort

The first time I took a camera to Reynisfjara,...
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