Viktor Ólason

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Viktor Ólason is an Icelandic entrepreneur and founder of Iceland Now. Born and raised in Iceland, he writes about Iceland travel, culture, and news from a true local's perspective - helping readers experience Iceland more deeply and authentically.

Exclusive articles:

Vagrant Birdwatching: A Journey Through Nature’s Wonders

"Moss girl in Grindavík," "Rísstarli, Fiskjjallar vi gard," "Hofn, Þorgeislundur: kollgræningi," "Vogsósar in Selvogi, undiagnosed grapefruit," "Reykjavík, near the Board of Governors: cow starling,"...

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How Iceland Geothermal Energy Powers Daily Life

Almost every hot shower taken in Reykjavík is heated...

Renting a Car in Iceland: What You Need to Know

More people rent a car in Iceland than you...

Iceland Camping: Rules, Gear, and What to Expect

Why camping in Iceland is nothing like camping elsewhere Iceland...

Best Iceland Photography Spots Worth the Effort

The first time I took a camera to Reynisfjara,...
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