Viktor Ólason

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Viktor Ólason is an Icelandic entrepreneur and founder of Iceland Now. Born and raised in Iceland, he writes about Iceland travel, culture, and news from a true local's perspective - helping readers experience Iceland more deeply and authentically.

Exclusive articles:

Iceland Quarterfinal Tickets Selling for Millions of Krónur

Iceland quarterfinal tickets are changing hands on the secondary market for millions of Icelandic krónur, as demand for seats at the national team's next...

Svartsengi Magma Buildup: Iceland Eruption Risk Update 2025

The Icelandic Meteorological Office — known in Icelandic as Veðurstofa Íslands — confirmed in its latest update that magma continues to accumulate beneath the...

Iceland Quarterfinal Push: Euro 2025 Spot on the Line

Iceland's national football team is fighting for a place in the quarterfinals of Euro 2025, with the nation's campaign at a critical crossroads. The...

Laugardalslaug Hot Pots Closed Over Safety Concerns

Five hot pots at Laugardalslaug, Reykjavík's largest and most visited public swimming pool, have been closed to visitors due to safety concerns, according to...

Iceland Beats Italy: Men’s Team Advances in Tournament

Iceland's men's national football team defeated Italy in a result that sent shockwaves through European football on Wednesday. The Iceland vs Italy match ended...

Breaking

Hang-glider pilot found south of Mýrdalsjökull

A hang-glider pilot has been found and taken to...

Iceland Food Festival 2025 Returns to Reykjavík This Weekend

Iceland's biggest food festival returns to Reykjavík this weekend,...

Iceland Tourism 2026: A Stronger Start Than Expected

Iceland tourism in 2026 is off to a better...

England vs Argentina Club World Cup: Messi Faces the Lions

England face Argentina at the FIFA Club World Cup...
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